Just debuted, aespa has already gained tremendous popularity. They are even ogled by well-known fashion brands to become brand ambassadors.
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| aespa - Photo: (doc. SM Entertainment) |
Based on the release received by detikcom, aespa was chosen to be the brand ambassador of Givenchy's Fance Luxury House in 2021. The plan is that they will show various collections and key lines from Givenchy's creative director, Matthew M. Williams.
With this collaboration, aespa became the first K-Pop artist to be chosen to become a Givenchy brand ambassador. This was an achievement in itself at the start of aespa's career, and proved their popularity as a global super rookie.
As the creative director of Givenchy, Matthew M. William admitted to feeling extraordinary energy from the four aespa members. Thus, they were chosen as brand ambassadors.
"I feel great energy from each member. Not only as a group, I can feel the strong characters and styles of Karina, Giselle, Winter, and Ningning that match Givenchy's sensibility. Fashion and aespa will represent their own colors," he said.
On the other hand, Aespa also admitted that he was happy because he was trusted as a brand ambassador. They promise that in the future they will show more things through their collaboration with Givenchy.
"We are delighted to be here with Matthew as the new creative director of Givenchy. We will try to showcase various aspects and our activities as a Givenchy brand ambassador," said aespa.
aespa debuted with the song Black Mamba in November 2020. They broke a number of records after their debut, such as the fastest K-Pop debut music video which won 100 million views to enter the Billboard and QQ Music charts.
Karina CS has also just released a new song titled Forever, which is a remake of the old single titled the same. In their comeback this time, aespa showed a different image./hot.detik.com